Family investing, made simple

Help your child build wealth that lasts

The family app that makes investing fun, educational — and actually engaging. Start early, keep it simple, let time do the heavy lifting.

Free tools · UK Junior ISAs & SIPPs · Built by a family, for families

Squids-In mascot

Your child's biggest advantage is time

Decades of compound growth are on their side. Squids-In helps you make the most of it — keep track of investments, understand tax benefits like Junior SIPPs, and build real financial literacy together.

Ready to get started?

Join families making investing fun and educational.